The four tips of the hottest packaging design make

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Four tips of packaging design make your products more popular

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core tips: [China Packaging News] product packaging design is usually people's first impression of the brand, which is why successful enterprises have been trying to adopt innovation Eye catching and unique

[China Packaging News] product packaging design is usually people's first impression of the brand, which is why those successful enterprises have been trying to adopt innovative, eye-catching and unique packaging design. The following four packaging design features are collected, hoping to bring packaging design inspiration to designers

cater to the season the way most companies keep their products fresh is to constantly change the way they sell their products, such as "cater to the season". Oreo is a good example. Every specific Festival, the packaging design of Oreo will change, integrating the taste and color of the corresponding season. Red, orange and yellow belong to their own, so that consumers will not mistakenly think that his Oreo is inappropriate

environment friendly. Especially in the past few years, environmental protection has become a necessity for a good enterprise. Consumers usually prefer to buy goods that must be loaded to make them feel that they have made a certain contribution to protecting the earth. This is particularly evident in the bottled water industry. For example, arrowhead mineral water uses recyclable water bottles in new products, which reduces the plastic content by 50% compared with the original mineral water packaging, They found that the bottles were cheaper and easier to produce. More importantly, they were environmentally friendly

localization "this company really understands my mind!" It is the first impression of "localized" design. Absolut Vodka (absolute vodka) has tested this design method. It successfully introduces its products to the global market through localized and artistic advertising design. It is not easy for consumers to pay the bill, so "the volume of Absolut VO vertical equipment is smaller and easier to operate DKA" has spent a lot of attention on details: they have made a detailed market survey on the corresponding geographical location and the age, gender and culture of the local people, so as to touch the hearts of consumers with accurate packaging design

the technology and trend of the packaging of retro products are constantly bringing forth new ones. Technology is a highlight for an enterprise to attract consumers, but it is difficult for you to stand out with technology. However, here is a little secret: "retro". Most people have this nostalgic complex. Although many companies do not use retro packaging design, general mills is trying to make "retro" a design element of modern packaging. They use "retro" design to present the origin and history of food to consumers, which has made this counter practice a unique and lasting impact and won a good reputation at the same time

China Packaging believes that close to consumers, we can now complete the whole process in less than 6 hours to quickly prepare aerogel gel. Only in this way can we attract people's attention. Only in this way can environmental friendly and recycled packaging materials be recognized by the general public. Nostalgic enterprises can not do business at a loss. Only in this way can we arouse the desire for ownership. Only with the exquisite packaging design can the packaging market rise again

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